Buying and Caring for Flags – A Guide for the Uninitiated

Right from hoisting the national flag on important and ceremonial occasions to using flags for decorative purposes or marking out areas in sports and games, and more, flags find myriad uses. However, flags delight the senses and fulfill their objectives only when they are clean and well maintained. Further, in addition to helping preserve the brand image, good maintenance also extends the longevity of the flags significantly, which can be a big saving because buying a large number of outdoor flags is not exactly cheap.

Main Factors to Consider When Choosing a Flag

Flags may look like simple pieces of colored fabric; however, there are several factors you need to consider when purchasing one. Some of the things you should discuss with your supplier or manufacturer are the intended use of the flag, where the flag will be flown, the duration it is flown for, the type of flagpole, the fabric of the flag, and how to take care of it.

The location of the flag: Regardless of the actual location of the flag, it must be ensured that it can fly without encountering any obstruction like walls and trees. The surface of the flag pole should also not be rough as it will lead to extra wear and tear. If a flag, like a golf flag, is likely to be flying for extended periods in harsh weather conditions like high winds, bright sunshine, heavy rain, snow, or pollution. Extended exposure to moisture can lead to the fabric rotting, while extreme temperatures will weaken it, high winds will lead to tearing, and bright sunshine will result in fading.

The type of flagpole: There is a large variety of flagpoles. Some rise from the ground, while others are mounted on roofs or walls. Some flags revolve around the pole while others remain fixed. You should appreciate that for the flag to fly freely; it should be hoisted on a straight pole while flags on angled poles hang down and flutter but may get wrapped around the pole unless they are tethered. Hoisting a flag larger than what the pole can support may damage both the flag and the pole, in case of bad weather.

The fabric: Both the weather and the duration for which the flag will be flown has a bearing on the kind of fabric to be used. If the flags are for decorative purposes for just a few days, you can use a low-quality material, however, for extended use, you should consider high-quality nylon or polyester. According to MasterClass, polyester fabrics are tough and resistant to fading and abrasion, as well as mold and mildew. You can get the fabric in various weights, and you will need to make the right choice depending on the size of the flag and the weather.


Regardless of your choice of the flag, you need to keep in mind that they will last longer if you take good care of them. Taking them down periodically to clean them and repair any signs of damage will keep them looking good for a longer time. They will not only help to keep your image intact but also extend its working life significantly.

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